Posts filed under: Music Industry

So this exciting news at Pardalis Studio? We are expanding our online services!!! 1. Classified Section – have a show? Looking for a band member? Etc. You will be able to post it on our site for only $5 a...
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Pardalis Studio’s 1st Annual Canadian Music Week Concert was a huge success. The highlight of the evening was Richard Tichleman who charmed us with two original songs. He also shared with us some of his thoughts of Canadian Music and...
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As Pardalis Studio prepares for our Canada Music Week Concert (Sunday Nov 26th @ 7 pm The Sanctuary in Brentwood 1600 Delta Ave Burnaby), it has been an eye opening experience researching Canadian Music and understanding the driving forces behind...
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In the past few weeks, a recurring scenario seems to be happening with Canadian Artists that I connect with …..                                                    Great product but it hasn’t moved since they released it. Hardly any views on youtube, haven’t sold any or...
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    I’ll never forget my taste with email marketing (with dial up no less) when I worked at Castel Marketing back in the early 2000’s. One of our clients was a timeshare and many people wanted something they could...
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I just did a podcast understand why social media is important! I.e. Using social media as a controlled word of mouth Here’s a few more tips: 1. Be consistent – create relationships 2. Be creative – find new ways of...
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Listening to my podcasts and starting to think of developing  what your brand is? Here’s some ideas to think about when developing your brand: 1. Go study brands of people/companies that you admire. 2. Create a set of notes of...
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First of all what is Branding — well according  to entrepreneur.com Definition: The marketing practice of creating a name, symbol or design that identifies and differentiates a product from other products. So what does that mean for us artists? It...
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My trip to New York was so inspiring but not in a normal way. I mentioned this in my radio show “Pardalis 101” this week and wanted to go into a little more detail about it. So what happened in...
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